Reply To: Thinking about a Submariner — worth it?

I’m not totally sure it «justifies» the price for everyone, but for me it did because I actually wear it daily and it still feels worth it. Rolex tends to hold value better than most, though resale isn’t guaranteed and servicing every few years is definitely a real cost to factor in. If you’re worried about wearing it enough maybe try a pre-owned Sub or a cheaper diver first to see if you actually reach for it. I think it’s more than hype if it’s something you genuinely enjoy, but that’s a very personal call.